nau, inc.: part 2.
By accident I found these videos and they were too cool to pass up, enjoy!
Nau, Inc. CEO, Chris Van Dyke, talks indepth about Nau’s revolutionary integration of ecommerce and traditional bricks and mortar trademarked by Nau as “webfronts.”
This 2nd one is actually the Nau story, part 1, the above video was part 2. This one tells more of the upfront and basic concepts behind Nau also by its CEO, Chris Van Dyke, who is a part of that original dreamteam I discussed in yesterday’s blog…Van Dyke was Nike’s lawyer…..aside from having the gift of articulation, he’s not like any lawyer I know. If you’ve been interested up to this point, this is further grist for the mill…and it introduces us to the concept of “blur.”
This is a more personal interview with Chris Van Dyke and a little about his own background, also quite interesting, also more indepth about the manufacturing part of their process and utilizing sustainable products and creating a values based business with a credible business story to share.
